Content Creator for China Social Media (Shanghai-China) / Full-time

Job description

You’re joining the ranks of Sander, Marco, and Jed as an original content creator in video long and short format for our social media platform in China. You’ll plan, shoot, present, and edit original Wooting content tailored towards the Chinese audience on platforms such as Bilibili, Xiaohongshu (RED), Douyin, and WeChat Video in either long or short format.

You’re in a brainstorm with the marketing team on new global content, you remember reading into a silly trend in China, and suggest to subtly add it into the latest update video. A great wink to our Chinese audience.

After the brainstorm, you get back to your script for a video you want to make about the ridiculous marketing claims made by paid influencers. You’ll be filming it at home the next day, and want to make sure it can publish by the end of the week on Bilibili. You’re doubting about the tone of voice, and hop into your colleague virtual office to get feedback.

Before closing the day, you look into the customer comments from your previous video to share customer feedback with the team. You notice an interesting comment about deadzones, why doesn’t Wooting have it? hmmm maybe a good followup video. Noted.

Whether it’s shooting product demos, writing scripts, presenting ideas, or editing video, you’re hands-on from idea to publish. You don’t shy away from supporting your colleagues, as they eaully support you, wether it’s for translating a script or editing a global video.

Throughout your work, you maintain close communication with the marketing team and report to the CCO (Chief Creative Officer)

About Wooting

Wooting is a young, growing company made of passionate people that make impactful products for the gaming industry. Our tight-knit team doesn’t operate like most companies: we value the perspectives and opinions that individuals at all levels can offer towards the business. With that, we expect that each and every person strives to make meaningful contributions, not just in their specific role, but across the business.

Wooting Voice

Group of passionate people that informally shares and talks with customers, while showing professionalism in the work done through clear communications, transparency, and honesty. A dash of wit and not taking things too seriously can make all the difference.

Relevant tools we use:

  • Virtual office for voice communication on Gather
  • General and project communications on Slack
  • Company Wiki, Project- , and task management on Notion
  • Email, cloud storage, calendar, and office tools with Google Workspace
  • Share ideas on Figjam
  • Video editing with Davinci and/or Premiere Pro
  • Video publishing on YouTube and Bilibili

Job Details

Key Responsibilities

  • Create original Wooting video content for the Chinese audience
  • Manage and execute on a video publishing schedule
  • Track your related social media performance to understand where and how to optimize
  • Localize global marketing content for the Chinese audience.
    • Support subtitles/captions/titles translations for selected English spoken videos to Mandarin Chinese. Example: https://www.bilibili.com/video/BV1kLK3zYEv5
    • Support translation of social content, graphics, product information.
  • Collaborate with marketing, product, and community teams for content ideation.
  • Stay up-to-date on trends in Chinese gaming and social media communities.
  • Occasionally work with influencers for content co-creation.

Minumum qualifications

  • A record of experience in content creation.
    • If you have social media channels with content, please share them.
  • Proficient with video editing tools (Davinci, Premiere Pro).

Required Experience & Skills

  • Are fluent in Mandarin and can write engaging, concise Chinese captions.
  • Can communicate effectively in English (reading & writing).
  • Are immersed in Chinese internet culture, memes, and gamer lingo.
  • Strong understanding of gaming.
  • Confident on camera and experienced in editing your own video content.

Nice-To-Haves

  • Know your way around Bilibili, Xiaohongshu, Douyin, etc.
  • Can work independently and take full ownership of your content calendar.
  • Love content creation, you might already be an active content creator. That’s a plus!

Expectations

  • Team communication, be critical - Don’t make assumptions, question every detail, and be to the point.
  • Pro-active approach. Be ahead of potential issues and prepare for the worst-case scenario.
  • Capable to work independently and take responsibility for the work you take on.

Remote work/ geographical

  • Located in or nearby Shanghai.
  • Fully remote working environment.
  • Informal working environment.
  • Marketing team is centralized in CET (Amsterdam local time) and GMT+8 (Shanghai local time). Your working hours are flexible but require at least 2-4 hours of overlap with your team. There are 2 mandatory slots on Mondays and Tuesdays for team gatherings and company meetings.
  • You can freely arrange days off as long as you assure close coordination with the team and your own ability to keep up with work.

Salary and benefits

  • Full-time position (40 hours/week).
  • Monthly salary of ¥15000 - ¥17000 (based on experience).
    • Additional profit-sharing bonus of 8% on yearly gross salary.
    • Includes local contract and social insurances.
  • 20 Paid holidays per year.
    • In addition to local national holidays.
  • We provide all necessary work-from-home equipment to help you get started, including a Wooting keyboard of your choice.
  • Each year, we provide employees with a €250 budget to improve their home office setup. This budget can also be used for anything that enhances your remote work space, physical or mental health.
  • Employee Discounts: Enjoy a discount on Wooting products.
  • Team Events: Connect with colleagues through virtual team events and our annual in-person festival, Wootstock—a few days of fun and bonding!

How to Apply

Please fill in the form below. For the cover letter please answer two questions:

  1. What makes you interested in working at Wooting?
  2. Can you share one recent project that you are proud of? This can be a work or hobby project.

⚠ Any application that doesn’t answer these two questions will be automatically rejected.

If you want to apply for Content Creator for China Social Media (Shanghai-China) / Full-time please fill in the form below, and we will get back to you shortly.

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